EUROBAUSTOFF ORDER-MESSE 2026
From November 8–9, 2026, we invite you to a platform for exchange, inspiration, and information. Discover the latest trends and innovations, network with industry peers, and discuss market developments and challenges. Our exhibitors from the specialty store, DIY store and garden centre will be on hand to provide expert advice and innovative solutions.
With the new Loyalty App, building customer loyalty is simple, digital and effective. The app serves as a digital loyalty card for your customers and a direct link to your store: offers, leaflets and exclusive promotions are delivered straight to their smartphones, creating further reasons for them to visit again. We take care of the operation, further development and the provision of attractive promotions for you. You retain full control over your customers and individual terms at all times. Discover first-hand the added value the Loyalty App offers you and your customers.
With the 360° sales approach for the Prima private label, you’ll see how modern sales support works today. Discover how analog and digital initiatives are intelligently integrated—from brochures, inserts, and product samples to social media, product displays, and digital marketing tools. At the same time, you’ll gain insights into key platforms such as the new campusNET and the Marketing Cockpit, which provide important information in a consolidated format. Using real-world product assortment modules, you’ll discover how Prima helps retailers present products professionally, target customers effectively, and take a holistic approach to sales.
“Einstein” demonstrates how artificial intelligence can provide targeted support to the building materials trade. As EUROBAUSTOFF’s BusinessGPT, the platform was developed specifically to meet the needs of specialist retailers, helping them to streamline business processes and make data-driven decisions more quickly. Whether it’s sales, company data or digital workflows – Einstein provides valuable insights and intelligent support in day-to-day work. At the same time, you will see how the AI platform will be integrated into the cooperative’s digital system landscape in future and, together with the new campusNET, create new opportunities for networked working.
Experience how digital planning and real product samples work together seamlessly with AusstellungDigital. Thanks to the new, even more intuitive user interface, navigation is clearer—for faster and more convenient customer consultations. With the AI tool for indoor and outdoor spaces, real room photos can be customized, and products can be accessed directly in the configurator via QR code. This creates realistic home and garden scenarios that make purchasing decisions even easier.
