Order Trade Fair 2016

The 2016 FORUM

On the 6th and 7th November it was that time again: the Cologne exhibition centre opened its doors to the EUROBAUSTOFF FORUM for the seventh time. EUROBAUSTOFF business partners once again had the opportunity to gain comprehensive information about the range of products and services offered by EUROBAUSTOFF headquarters and service providers.

The main topics included:

INFOKOM

At the exhibition, INFOKOM presented itself as a competent partner for EUROBAUSTOFF and specialist retailers, with high-quality industry and integration solutions for the highest possible level of automation of work processes.

 

Marketing
  • Product display: product advertising on your website - even without an online shop structure
  • 2017 Garden catalogue: presentation of the new garden catalogue and the measures needed for effective marketing
  • Advertising supplement generator: the online ordering system with numerous customisation and layout options for your supplements
  • Specialist trade brochure DIN A4: the new brochure features the entire specialist retailer product range with prices and enthusiasm
  • Web content / DIY: practical Do-It-Yourself video tips for your customers related to houses, construction and gardening.
  • EUROBAUSTOFF TV: Modern and targeted communication about product ranges, services and innovative products at the P.o.S
  • Advertising articles: personalised giveaways for a variety of events, which carry your commercial message and support your overall brand image.
  • i&M Bauzentrum: presentation on the new i&M advertising campaign with Jens Lehmann. Invitation to the i&M brand meeting for all business partners on 7th November at 2 pm.

 

Prima

The successful retail brand Prima presents a new packaging design, adapted to meet the high demands of both do-it-yourself enthusiasts and tradesmen. As business partners, you will also gain exciting insights into the new online portal, which provides you with an innovative future ordering system with clear product overviews and easy ordering processes.

Impressions

The “small forum”, as the third Order Trade Fair is now also known, attracted over 2,000 visitors this year. Over 220 hand-picked, top-performing and above all customer-oriented exhibitors and suppliers were represented at the exhibition.

In Hall 4.2 with an exhibition space of 14,000 m² , they showcased new and relevant products for the 2017 season. EUROBAUSTOFF business partners had the opportunity to order these new products directly and thereby secure trade fair discounts. You can find more impressions from the 2016 FORUM in the login area.

Evening event

Following the first day of the trade fair, exhibitors and visitors to the forum found time to talk during the evening event. With a cool Kölsch beer and a refined buffet you could contemplate your day, pursue in-depth conversations or hit the dance floor.